You're on a road trip and getting hungry, so you decide to check restaurant reviews for the next town you'll drive through. Slim pickings: there are only two spots that sound the least bit appetizing. One has two stars with 500 reviews; the other has two stars with only 25 reviews. Which is more likely to be a good experience? We'll tell you right now: you probably chose wrong. According to research, most people do.
The Amazon Test
What's Right Is Not Always Popular
Written by Ashley Hamer September 16, 2017
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