Can you assign a nonsense word to a random shape with any certainty? According to the Bouba-Kiki effect, you sure can. This illustrates a fascinating aspect of the development of language.
You Probably Know Which Shape Is A Bouba And Which Is A Kiki
So, What Are The Right Answers?
Whoa—Why Does Everyone Agree?
Editors' Picks: Our Favorite Videos About Accents And Language
The Bouba-Kiki Effect
Watch as everyone gives the same answers.
The Psychology Of Accents
How do accents relate to our understanding of language?
Key Facts In This Video
The bouba/kiki effect explained: 00:11
Accents can have a lot of influence over how others perceive us. 02:05
We have positive biases associated with our own accent prosody, or rhythm of which we speak. 03:03
What Does Your Accent Say About You?
How do you think others perceive your accent?
Wake up with the smartest email in your inbox.
Our Best Articles Daily