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Yogurt Is Almost Exclusively Marketed To Women

Yogurt Is Almost Exclusively Marketed To Women

Food for thought: When was the last time you saw an ad for yogurt that wasn't clearly marketed to women? There's nothing inherently feminine about yogurt—it's just fermented dairy. Yet, women are the clear demographic for yogurt brands. The reason starts with society's obsession with dieting, in particular the idea that all women believe they should be trying to lose weight. Get the whole story in the video below.

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