The interaction took place in the early 1970s on something called ARPANET, which was a precursor to today's internet. Some students at Stanford University and the Massachusetts Institute of Technology (MIT) quietly arranged an illegal drug deal for an unspecified amount of marijuana. Do you think they knew they were making history by sneakily exchanging some weed? Get the whole history of ecommerce in the video below.
Ecommerce is undeniably important to modern retailers. As of 2016, about 71% of shoppers made purchases online because that's where they found the better deals. But, obviously, online shopping hasn't been around very long. So how and when did it start? There's some debate around the subject, but it's generally accepted that the first ever transaction that was set up online was for some pot. Those darn college kids!
The Unexpected Story Of How Ecommerce Started
It began with college kids looking to score some pot.
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What Makes Online Shopping So Confusing?
Wait, are online retailers trying to scam us?