The city of Beijing faces very serious issues in terms of air pollution. The notoriously smog-filled city in China has raised its smog alert from orange to red in the later parts of 2015. During that time, demand for bottled fresh air from Vitality Air were through the roof. The Canadian company has seen huge interest from the people of Beijing, who realize how serious the pollution in the city has become. When the product was first sold on eBay in 2014, it was sealed off in Ziploc bags and was priced at just 99 cents. A single can of the bottled Rocky Mountain air sold for $32 apiece at the end of 2015.