Have you ever felt like you personally know a radio or podcast host, even if you've never met in real life? You're not the only one. Researchers have confirmed that many listeners have a "parasocial relationship" with their favorite hosts. This is a one-sided relationship where one person extends emotional energy, interest, and time, and the other party (in this case, a host) is completely unaware of the other's existence. Parasocial relationships are most common with celebrities and organizations like sports teams, but they're also particularly strong with radio and podcast hosts. Perhaps too strong.
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Written by Cody Gough December 26, 2017
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