Climate change is not inherently funny. Typically, the messengers are serious scientists describing how rising greenhouse gas emissions are harming the planet on land and at sea, or assessing what role it played in the latest wildfire or hurricane.
Society may have reached a saturation point for such somber, gloomy and threatening science-centered discussions. This possibility is what inspires my recent work with colleague Beth Osnes to get messages out about climate change through comedy and humor.
I have studied and practiced climate communication for about 20 years. My new book, "Creative (Climate) Communications," integrates social science and humanities research and practices to connect people more effectively through issues they care about. Rather than "dumbing down" science for the public, this is a "smartening up" approach that has been shown to bring people together around a highly divisive topic.