Imagine you just heard the word "amygdala" for the first time. Then, a day after you first heard it, you come across it again. And then again somewhere else. You wonder how you've gone your whole life without hearing the word "amygdala" and now suddenly it's everywhere! This is the Baader-Meinhof phenomenon, also called the frequency illusion or recency illusion.
Deja Vu All Over Again
The Baader-Meinhof Phenomenon
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Key Facts In This Video
The Baader-Meinhof group was a late 20th century leftist militant group from West Germany. 00:37
The recency effect is the cognitive bias that inflates the importance of recent stimuli or observations. 02:09
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