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Authors@Google: Gary Taubes

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01:27:51
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Gary Taubes spoke to Googlers in Mountain View on May 2, 2011 about his book Why We Get Fat: And What to Do About It. About the book: An eye-opening, myth-shattering examination of what makes us fat, from acclaimed science writer Gary Taubes. Building upon this critical work in Good Calories, Bad Calories, Taubes revisits the urgent question of what's making us fat and how we can change in this exciting new book. Persuasive, straightforward, and practical, Why We Get Fat makes Taubess crucial argument newly accessible to a wider audience. Taubes reveals the bad nutritional science of the last century, none more damaging or misguided than the calories-in, calories-out model of why we get fat, and the good science that has been ignored, especially regarding insulins regulation of our fat tissue. He also answers the most persistent questions: Why are some people thin and others fat? What roles do exercise and genetics play in our weight? What foods should we eat, and what foods should we avoid? Packed with essential information and concluding with an easy-to-follow diet, Why We Get Fat is an invaluable key in our understanding of an international epidemic and a guide to what each of us can do about it. About the Author: Gary Taubes is a contributing correspondent for Science magazine, and his writing has also appeared in The Atlantic, The New York Times Magazine, and Esquire. His work has been included in The Best of the Best American Science Writing (2010), and has received three Science in Society Journalism Awards from the National Association of Science Writers, the only print journalist so recognized. He is currently a Robert Wood Johnson Foundation Investigator in Health Policy Research at the University of California, Berkeley School of Public Health.
01:00:17
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Writer Gary Shteyngart discusses his book "Super Sad True Love Story" with Erika Choung at Google's New York, NY office. This event took place on January 13, 2012, as part of the Authors@Google series. Gary Shteyngart was born in Leningrad in 1972 and came to the United States seven years later. His debut novel, The Russian Debutante's Handbook, won the Stephen Crane Award for First Fiction and the National Jewish Book Award for Fiction. His second novel, Absurdistan, was named one of the 10 Best Books of the Year by The New York Times Book Review, as well as a best book of the year by Time, The Washington Post Book World, the San Francisco Chronicle, the Chicago Tribune, and many other publications. He has been selected as one of Granta's Best Young American Novelists. His work has appeared in The New Yorker, Esquire, GQ, and Travel + Leisure and his books have been translated into more than twenty languages. He lives in New York City. Directed by Lee Stimmel
01:01:32
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The Authors@Google program welcomed Dr. Gary Marcus to Google's New York office to discuss his new book "KLUGE: The Haphazard Construction of the Human Mind". Are we noble in reason? Perfect, in God's image? Far from it, says New York University psychologist Gary Marcus. In this lucid and revealing book, Marcus argues that the mind is not an elegantly designed organ but rather a "kluge," a clumsy, cobbled-together contraption. He unveils a fundamentally new way of looking at the human mind -- think duct tape, not supercomputer -- that sheds light on some of the most mysterious aspects of human nature. Taking us on a tour of the fundamental areas of human experience -- memory, belief, decision-making, language, and happiness -- Marcus reveals the myriad ways our minds fall short. He examines why people often vote against their own interests, why money can't buy happiness, why leaders often stick to bad decisions, and why a sentence like "people people left left" ties us in knots even though it's only four words long. Marcus also offers surprisingly effective ways to outwit our inner kluge, for the betterment of ourselves and society. Throughout, he shows how only evolution -- haphazard and undirected -- could have produced the minds we humans have, while making a brilliant case for the power and usefulness of imperfection. This event took place on June 18, 2008
38:27
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Gary Small visits Google's Kirkland, WA office to discuss his book "iBrain: Surviving the Technological Alteration of the Modern Mind." This event took place on October 21, 2008, as part of the Authors@Google series. Gary Small, M.D., one of America's leading neuroscientists, Director of the UCLA Memory and Aging Research Center, as well as one of the leading medical experts on memory and brain fitness, delivers *iBrain: Surviving the Technological Alteration of the Modern Mind,* the book we will all be referring to for the next twenty years. Never before has one generation experienced such rapid change in the brain's underlying wiring system, and the full consequences of this evolution has yet to be fully explored until now. In a world made up of digital natives and digital immigrants, where our grandparents don't know what it is to "Google," while we obsessively text-message business contacts when out to dinner, and our children do their homework while surfing the net, updating their MySpaces, chat on their cells, and stare at their Play Stations --whether we're technologically challenged or high-tech overachievers -- something's got to give.
01:02:51
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Gary Vaynerchuk visits Google's Mountain View, CA, headquarters to host a wine tasting and discuss his website http://tv.winelibrary.com/ . This event took place on April 3, 2008, as a part of the Authors@Google series. In 2006, Gary Vaynerchuk launched Wine Library TV (WLTV), a free daily video blog in which he tastes and reviews wines. He quickly built a reputation from his energetic and unpretentious reviews. Gary made television appearances on Late Night with Conan O'Brien and The Ellen Degeneres Show, and he has garnered widespread media recognition including features by the LA Times and Washington Post. In 2008, Gary became increasingly known throughout the Web 2.0 community through communities like Facebook and Twitter, earning him the nickname "The Sommelier of Social Media". His book, "101 Wines: Guaranteed to Inspire, Delight, and Bring Thunder to Your World" was released on May 13, 2008.
01:00:07
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For the past 25 years, Gary Hirshberg has overseen the growth of Stonyfield Farm from a seven-cow start-up to the world's largest organic yogurt company while remaining true to the business' founding ideals of sustainability and a commitment to protecting the environment. The recipient of five honorary doctorates and numerous other awards, Hirshberg will share the unconventional wisdom that has made Stonyfield Farm an extremely successful business and placed it at the forefront of the movement to save the planet. In Stirring it Up, Hirshberg demonstrates how everyone has the power to effect change in the marketplace. He also uses companies including Stonyfield Farm, Patagonia, Newman's Own, and Timberland as examples to prove environmental commitment can add up to a healthier bottom line for businesses. Hirshberg offers insight regarding the creative solutions that have helped these companies become nationally recognized for great product, superior profits, and a leadership role in the greening of their industries. Among Stonyfield Farm's initiatives is a grassroots marketing strategy that has included everything from printing yogurt lids with provocative, politically charged messages, to handing out thousands of free samples to subway commuters to thank them for using public transit, and to devising the country's first organic vending machine -- innovative approaches that have made a more powerful impact on consumers than traditional advertising. This event took place February 19, 2008 at Google Headquarters in Mountain View, CA.
01:03:31
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